Casino Promotion Idea

Admin | January 29, 2012 | Comments Off

Casino Promotion Idea

Casino Promotion Idea

Effective promotion – no matter how it is applied – be it marketing, public relations, sales or advertising, is meant to do one thing - promote. There are two or three letter Os in the words promote and promotion. When the target audience responds favorably to promotion – the word fills with ohs!– as in proh!-moh!-tioh!n. Find the oh! in promotion and it will make lasting impressions with customers and clients.

Learn from the Ohs! Of Past Promotions

Think of all the public relations, marketing and advertising campaigns that made the world stop and say oh, that’s what we needed. Take for example the first cell phone sales campaign back in the late 1980s and early 1990s. The sales message in those days centered on owning a cell phone for safety purposes.

If you traveled a lot or traveled alone at night - especially women – you needed a cell phone – actually they were called car phones back then. How many people said to themselves – “oh! I do travel a lot and at night, so yes I do need a car phone”? When car phones became cell phones they also became little hand-held computers that could be used for phone calls, text messaging, Internet browsing and to take photographs – the Ohs! in promotion worked again. Oh, send and receive e-mail while waiting to board a plane? Oh yes, that’s perfect.